Forget the “SEO Writer;” write for Humans

It really is amazing how many projects for writers are still labeled "Need an SEO writer."  The premise is that the writer constructs all their writing with a certain keyword density and other considerations that are designed for bots, not humans. The error in this thinking is that Google has pointed out several times that their algorithm rewards content that is designed for humans. This flies in the face of the approach that is still practiced by these "SEO writers."  Why are they, and the p...
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Website Content Writing – the Real SEO

Is your website optimized for humans or search engine bots? The question may be more important than you know and the answer may not be what you would expect. The "SEO experts" have tried to convince us for years that we need to please the search engine bots.  They inundated us with every trick in the book from keyword stuffing to back links to alt-tag descriptions and robot text file configurations.  While the last two still hold some significance, the folks at Google have reminded us that th...
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Hitting the First Page – SEO based on what we know

If your website does not reach the upper portion of the top page in search results, your hopes for online success based on organic search is a pipe dream. Few searchers go beyond these top results of searches. Statistics find that nearly 90% of searchers click on the first page results. What does this mean for your business website? If you rely on the Internet for sales, you might be out of business if you are not achieving these enviable spots in search results. In the past, the variables prog...
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Getting Fresh with Google

Fresh Content can mean better search engine rankings It can't hurt content providers like SCRIBERIS to see even more emphasis on content. Unlike the Panda update, more recently, Google's algorithm update was not just about good, relevant content, but new content. We have seen this in the blog world for some time. People read blogs to find fresh posts on a regular basis; daily updates are the preference for many. We have always been big supporters here of useful, quality content that provides s...
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The SEO “Secret”

Volumes have been written about the techniques to achieve the top search result rankings. Hundreds of websites and businesses have been developed promising to get your website to the top spot. We receive emails weekly here promoting different services that will get our sites to the top of the first page in Google or Bing search results. Every whitehat technique (and a few blackhat ones) are proposed or hinted at or retained as "secrets." A while back, with the release of Google's Panda update, ...
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Posted in SEO